Additional Info

• First Name: Michelle
• Last Name: Müller
• Priority: Normal
• Job Title: Head of Consulting
• Company: ZEAM
• Country: Switzerland
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• Session Timeslot: Friday 07/03/2025 11.50-12.50
• Session Title: Panel session
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• Session Location: Aqua 1-2
• Role: Panellist
• Bio:

  Michelle is Head of Consulting at ZEAM, a Generation Z agency in Switzerland that helps companies in Germany, Austria, and Switzerland (DACH countries) like Porsche, Warner Bros or Vodafone to connect, interact and understand the relevance of young people as customers and future employees.

  In her daily work, she aims to foster cross-generational exchange and collaboration between Gen Z, often called True Digital Natives, and key economic decision-makers. Her goal is to empower fresh, youthful perspectives in a world predominantly shaped by older generations. Moreover, she is dedicated to promoting gender equality, aiming to unite young women and men in this effort.

• Presentation Title: Use of Banknotes and IDs by future generations around the world
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• Profile: Currency+Identity
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